The brand is aggressively moving ahead with its target of opening 100+ dealerships and the launch of new outlets in Kochi will take the total count to 38 dealerships across India.
Mr. Anupam Thareja, Co-founder, Classic Legends Pvt Ltd. and Founder and Managing Partner, Phi Capital inaugurated the showrooms, amidst a throng of Jawa aficionados and customers.
Speaking at the occasion, Mr Anupam Thareja said, “We are delighted to be in God’s own country and inaugurate our new showroom in Kochi. Apart from being home to rich culture and heritage, Kerala also has a huge Jawa following and community who have kept the legend alive on the roads of this beautiful state. Given the love and affection we have received since the launch of Jawa Motorcycles in November, it is our duty to put in industry first practices to create an experience that transcends the way premium motorcycles are sold in the country. At Jawa, every dealer is a strong pillar of our growth and has our complete backing, now and always. We are committed to provide our customers with the best of the sales, service and spares ecosystem with their support and it was their confidence in us that allowed us to build the Jawa showrooms the way you see them today. We are excited that we have already taken the right step forward in building this experience by announcing an industry-first Exchange Program and the largest number of financial tie-ups. I urge everyone to walk into the new dealership to feel the complete Jawa experience.”
The space captures the nostalgia of a golden era which celebrated honesty of materials & craftsmanship through its dark polished wood fixtures, subtle inlays, raw textures and vintage oxblood upholsteries. At the same time, the motorcycles infuse a contemporariness in the showroom with their modern interpretation of classic design, loaded with the latest in engine technology and features. The various elements have been designed to present the contemporary classic Jawa motorcycles amidst a visual narrative layer of legendary stories and monochrome lifestyle imagery. Whether it is the large community table setting for free-flowing conversations, the carefully curated bookshelf for the curious reader, or the Classic Rock in the background for the music lover; the space makes everyone feel easy, whether a hard-core motorcyclist or a millennial looking to immerse into the world of motorcycling.
The Jawa and Jawaforty two break cover as the brand’s new torchbearers, bringing back the classic appeal of Jawa with a retro-cool twist. These modern machines have the authentic Jawa character that balances performance, capability and quality. An all-new 293cc, liquid cooled, single cylinder, DOHC engine nestled within a double cradle chassis is tuned to bring out the superlative handling and class-leading stability, making the new Jawa a true modern classic.
The Jawa and Jawa forty two are priced at INR 167,000 /- and INR 158,000 /- respectively (ex-showroom, Kochi) the Dual Channel ABS variants will be priced at INR 175,942 /-&INR 166,942 /-respectively. Bookings are open at the showroom.
The new Jawa model line-up for India
Jawa: The timeless style and iconic character of the original Jawa is reborn in this new Jawa. With an evolutionary aesthetic that retains the authenticity and familiarity of the past – classy, elegant, sophisticated, majestic – this one is tuned for the legacy seekers. The Jawa in its form and function is the quintessential classic with old world character and truly modern performance.
Jawa forty two: This is the classic that breaks boundaries and experiments. With quirkiness in its design and unconventional traits the forty two is a – toned, muscled, sporty, assertive version of a classic if there was ever to be one! The forty two is meant to appeal to the heart as well as the head.
New Jawa Engine: The293cc liquid cooled, single cylinder DOHC engine
With a 293cc liquid cooled, single cylinder, DOHC engine, built from the ground up in collaboration with the best of Italian engineering, it is going to be all new, and at the same time, a classic Jawa experience. It packs 27 bhp and 28 Nm of torque with a generous mid-range and a flat torque curve for an unwavering, consistently powered ride. But at the core of its heart and along the length of its classic lines and with every beat of its signature twin exhaust, it is unmistakably the Jawa you will love. The engine platform is built ready for the BS VI norms.