Ms. Bina gave a vivid journey of the inception, conceptualization and the growth of JFW (Just for Women) as a media house & digital community. The entire session showcased the rapid growth of JFW that stands a class apart. JFW was started with the intention of producing quality content for women that portrayed them in their true essence. The magazine relaunched itself with the tagline ‘Stylish. Smart. Spirited’. With exclusive cover stories from the likes of P V Sindhu, Sania Mirza, Nayanthara and many more.
The session progressed towards the various facets of JFW inclusive of JFW Achievers awards, a wonderful culmination of brilliant minds to uplift and bring together women from all walks of life. JFW Movie Awards is a one-of-a-kind awards with the maximum number of categories for women in Cinema.. The audience was introduced to JFW Women’s Summit and JFW’s exclusive YouTube channel, with the majority of subscribers being women. Ms. Bina emphasized on the idea behind JFW being ‘A daily dose of style and substance for the modern and progressive woman’ and this has led to JFW becoming a very unique platform for women.
With JFW commanding a leadership position in the digital space, it still remains true to its essence of telling compelling stories of women and giving women a sure footing in owning themselves and their body of work.