The Telangana government appointed Samantha as the brand ambassador of the dying and forgotten handloom industry of the state.The star has since not left any chance of promoting handloom sarees. No doubt she looks gorgeous and was also spotted at the IIFA event in one of the creations.

Samantha has added a twist with quirky blouses and made sure we drool over them. Here are some of our favourites from her collection.

 

 

 

This Sailesh Singhania saree is inspired from the state symbols of Telangana. Samantha paired it up with Aabharanam earrings. We love this look, especially the ruffled blouse.